According to Campaign Monitor, email is expected to reach 90.9% of those who are online by 2019. There’s no doubt that email marketing is…
email marketing
Content Marketing
Are Browser Notifications An Email Marketing Alternative?
Email marketing has been ruling the digital industry for years together. It has become an integral part of every business’s marketing and growth strategies.…
Digital Marketing
What Successful B2B Businesses Want You To Know About Their Marketing
It is a fact that B2B and B2C businesses function rather differently. The tools used, strategies made and techniques implemented within the two spectra…
App - Personalised automation apps
Importance Of Mobile App Personalization And 5 Ways To Implement It
Personalization has become a must-have for every marketing strategy to be successful. With the generation of today that knows what they want, how they…
Marketing Automation
What Is B2C Marketing Automation At Scale?
Marketing automation for B2B brands expanded quickly in the 2000s but it never really made an impact in the B2C spectrum until now. The…
Email Marketing
Why Marketing Automation For B2C Brands Is Still Stuck In 2006
Marketing automation is proven to increase the leads generated over time and the eventual conversions from the nurturing program. This in turn, increases the…