The mobile app market has grown exponentially in the last couple of years. As of March 2017, there are more than 3 million apps…
digital marketing trends
E-commerce
Do Product Recommendations Really Work For eCommerce Businesses?
Yes, absolutely! Customers in this age and time love the personal touch. They’d love it if your online store is able to give them…
Marketing Automation
What Is B2C Marketing Automation At Scale?
Marketing automation for B2B brands expanded quickly in the 2000s but it never really made an impact in the B2C spectrum until now. The…
Content Marketing
Why You Need Data For Effective Digital Storytelling
We have time and again emphasised on how important data is to marketing today. In a generation that only responds to context and personalized…
Digital Marketing
An Easy Guide To Personalized Digital Marketing
It doesn’t matter whether you operate in a B2B environment or are the creator of a B2C set up, your digital marketing solutions should…
Marketing
Is The Future Of Mobile Push Notifications Actually Bleak?
“Push notifications?” “Oh, no! Not those! Never.” The response laced with repulsion is how push notifications are commonly received in this digital age. The…
