Consumers despise push notifications that are generic in nature or completely irrelevant to them. If they receive an email addressed to 99 other people,…
Personalization
In the customer market era, find out the true potential of personalization, witness the true examples, and use cases in the plot.
Personalization
Put the Power of Marketing Personalization to Work [Infographic]
Consumers are bombarded with hundreds of marketing messages every day. Most of them are interruptive, generic, and devoid of relevance to the consumer as…
Personalization
5 Ways To Build A Successful Customer Experience Strategy In 2020
Do you know what’s the most exciting opportunity for business? Yes, that’s right – It is to create a favorable customer experience. In the…
Digital Marketing
What Successful B2B Businesses Want You To Know About Their Marketing
It is a fact that B2B and B2C businesses function rather differently. The tools used, strategies made and techniques implemented within the two spectra…
App - Personalised automation apps
Importance Of Mobile App Personalization And 5 Ways To Implement It
Personalization has become a must-have for every marketing strategy to be successful. With the generation of today that knows what they want, how they…
All About Big Data
How Can Non-eCommerce Brands Leverage Data Marketing?
When it comes to data marketing, most businesses are under the impression that it’s only meant for eCommerce and the likes. Of course, those…
