Customer retention is what decides the long-term growth and overall profitability of an e-commerce enterprise. Acquiring new subscribers and prospects is one thing; making…
Marketing
Here are all the things you need to know about new era marketing, the hurdles, and automated solutions with advanced marketing channels.
Content Marketing
4 Content Fixes for Your E-commerce Business (From Web Copies to Product Descriptions)
Content Marketing – a boon for the creative experts, and a burden for the novices. It is one thing that can make or break…
Social Media
5 Content & Social Media Automation Tools for E-commerce Businesses
No wonder that content creation and social media operations are so crucial for all e-commerce brands. To increase brand awareness, spread customer education, and…
Marketing
10 Digital Marketing Trends To Catch Up With This Year
It’s that time of the year again when all look back and re-evaluate our marketing strategies in the last year and craft future plans…
Marketing
6 Powerful Behavioral Segmentation Strategies for E-commerce
An Adobe sponsored study found that 76 percent of the marketers do not use customer segmentation and behavioral segmentation data. Moreover, only 13 percent…
Marketing
What is Psychographic Segmentation? A Definitive Guide
‘Psychographic Segmentation’ – the term sounds like something straight out of neuroscience and psychology books. But it is far from that. In fact, psychographic…
