Content marketing has been around through the year and as marketers debate over who it is best suited for, and who isn’t, we tide…
Content Marketing
Learn the concepts of content marketing and how it is useful to your business and other things with wigzo blogs.
Content Marketing
How To Increase Your Web Push Opt-in Rates? Be Nice!
Okay, so you’ve decided to use a web push notification campaign on your website to actively engage your website visitors once they leave. You…
Content Marketing
Are Browser Notifications An Email Marketing Alternative?
Email marketing has been ruling the digital industry for years together. It has become an integral part of every business’s marketing and growth strategies.…
Content Marketing
Why You Need Data For Effective Digital Storytelling
We have time and again emphasised on how important data is to marketing today. In a generation that only responds to context and personalized…
All About Big Data
Why And How To Get Started With Content Personalization
The age of targeting the consumer market with generalised sales pitches is long gone. With businesses focusing on personalizing their experience with them in…
All About Big Data
Evolution of consumer behavior on Digital Data Basis
Customer behaviour is changing rapidly. For instance, a majority of music consumption today is through streaming devices, MP3 files and satellite radio. Gone are…