Lean business operations and efficient workflows are no longer optional for e-commerce brands. As the competition gets tougher, the race to acquire more and…
E-commerce
Read and learn distinct types of e-commerce specific content through our blogs, which help you achieve your e-commerce goals through different marketing automation channels.
E-commerce
7 Types of Personalized Product Recommendations to Increase Conversion
User-generated ratings and reviews are already established confidence-builder among online shoppers. But retailer product recommendations also affect the decision-making—to a more considerable extent than…
E-commerce
[New Feature] Now Set Recurring Broadcasts for Better E-Commerce Engagement!
Automation is at the core of successful e-commerce marketing in the contemporary digital landscape. Reducing human-input in marketing operations and streamlining the crucial processes…
E-commerce
5 Ways Wigzo Can Skyrocket Your Black Friday & Cyber Monday Sales
As the holiday season approaches, retailers are struggling to adjust to changes brought on by the pandemic. Black Friday and Cyber Monday, the two…
E-commerce
7 Customer Segmentation Examples for Better E-commerce Marketing
Customer segmentation is a powerful strategy for every e-commerce brand – if used cleverly. The idea of dividing your customers as per shared attributes…
E-commerce
4 Behavioural Segmentation Examples and Strategies for E-Commerce
Only 40% of marketers can claim that their marketing is well aligned with their customer expectations. The rest, i.e. 60%, spend most of their…