As per a report by Walker, businesses need to immediately shift their approach from “customer-focused” to “customer-committed.” The reason is simple – happier customers…
E-commerce
Read and learn distinct types of e-commerce specific content through our blogs, which help you achieve your e-commerce goals through different marketing automation channels.
E-commerce
A Complete Guide to Creating and Ranking Your E-commerce Store
Whether you have an existing business or are looking to expand online, having an e-commerce store is crucial. Creating a website can be daunting.…
Email Marketing
10 Effective Email Segmentation Strategies for E-commerce
Email is still a dependable, go-to marketing channel for most online businesses, especially for e-commerce ones. The email has proven to be the one…
E-commerce
Top 5 Retention Marketing Metrics Every E-commerce Marketer Should Track!
A full-fledged customer retention plan is critical for every business, especially the e-commerce brands that derive up to 80% of their revenue from their…
E-commerce
10 Advanced Customer Retention Strategies for E-commerce
Customer retention is what decides the long-term growth and overall profitability of an e-commerce enterprise. Acquiring new subscribers and prospects is one thing; making…
E-commerce
Definitive Guide: 6 Best Practices to Recover Abandoned Carts
Cart abandonment is the arch-enemy of e-commerce brands. Despite global e-commerce brands spending $23.5 billion on digital ad campaigns, they only achieve an average…