Getting started with an e-commerce business may seem like an attractive proposition and various challenges. With the digital marketplace getting increasingly crowded with each…
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E-commerce
How Conversion Funnel Can Improve ROI, Revenue and Customer Satisfaction
A conversion funnel is a term commonly used in the e-commerce industry to describe various stages in a customer journey on the website. The…
E-commerce
Customer Data Platforms: Empowering E-tail Brands to Deliver Omnichannel Personalization
Customer Data Platforms are the new secret weapon for marketing success in today’s omnichannel world. These platforms enable e-tail brands to create personalized, one-to-one…
E-commerce
Get Popup Timing Right for Maximum Results
You can’t expect customers to buy something the first time they see your eCommerce store—the best you may do is encourage them. With the…
E-commerce
E-commerce Conversion Funnel: A Definitive Guide
When potential customers come to your e-commerce store, you want them to fill up their carts and spend a lot of money. That makes…
E-commerce
6 Ways to Create a Personalized Customer Journey for E-commerce
‘Personalization’ and ‘customer journey’ are two of the most popular buzzwords in e-commerce. Every online marketing director will tell you how they’re constantly testing…